Resume

I design and ship experiences across new media – XR, mobile games, and connected toys – with over a decade guiding products from concept to launch. I pair creative vision with disciplined production, and I prototype fast with AI tools to test ideas before they hit the build pipeline.

My expertise spans experience design and full product development: educational gaming, interactive toys, and immersive AR/VR. I thrive on taking products from initial concept and pitch through robust production, meticulous QA, and successful launch – defining scope and budgets, leading complex technical teams, and ensuring top-notch quality along the way.

I lead cross-functional teams with a collaborative, proactive style, fostering environments where innovation flourishes and risks are identified and mitigated long before they impact delivery timelines.

Principal Producer: Scoop & Learn Ice Cream Parlor, Strum & Count Wooden Guitar, Learn & Groove Jazzy Saxophone, Spinning Lights Letter Ring. Co-Producer: 8 LeapMove expansion titles, Magic Adventures Telescope (produced 11 solar system videos), and Binoculars.

• Led full development cycles for multiple learning toys, platformer products, and Magic Adventures multimedia products.
• Drove product concept documents end to end, partnering with the Game Design, Learning, and Art teams to negotiate and finalize the concepts that guided development.
• Built an Android app to simulate an unreleased device, enabling kid-testing of game functionality to mitigate manufacturing and shipping delays.
• Contributed to blue-sky, global-trends preconcepting team, researching and pitching products across categories from arts and crafts to edutainment systems. Designed and prototyped AI tech demos as proof of concept.
• Owned packaging and manual design, demo scripting, talent casting, voice recording, and app marketing.

• Assigned to Meta Reality Labs and managed release for Oculus OS; shipped monthly updates across releases 30–33 (Air Link, MR Desk).
• Partnered with release captains to burn down issues, assemble response teams, and publish company-wide updates on release health, while spearheading releases 31–32 and resolving a security breach.
• Compiled and published release reports across all AR and VR product lines.
• Built dashboards for Social Experiences releases, APK, and OS features, plus a cross-product launch calendar; authored a dashboard wiki and maintained, tested, and debugged SQL queries.

• Created and designed a multiplayer scavenger game for all ages, targeting PS5 and Nintendo Switch.
• Created documentation, pitch presentation, and visual lookbook, resulting in publisher interest.
• Managed the iterative development process, building and testing mechanics and level design with end-user UI/UX playability and enjoyment as the priority.

Creative agency building innovative white-label VR/AR experiences, games, and custom software.

• Defined project scope, budgets, and timelines with clients for experiential marketing applications, games, and custom software.
• Innovated production management including strategic partnerships and sourced vendors; ran rapid prototyping cycles of 6-14 weeks, with budgets of $5K-$48K and teams of 3-13.

Selected Projects

• Developed interactive anatomy learning materials, a custom LMS, and a farming simulation under an FDA grant – a $250K, three-year project with a team of five.
• Designed and produced white-label VR games, including a VR Pictionary equivalent, a surfing simulator, and a haunted house experience.
• Partnered with university educators on construction-safety training, medical device and surgical procedure training, and virtual physical therapy.
• Produced an AR marketing application in 8 weeks for an aviation-vehicle manufacturer, using Lidar scanning to build fully interactive scale models with real-life functionality and a basic training simulation.
• Defined and led UX/UI for a QR-code-based AR platform for event management and experiential marketing, designing for smartphones, Pico, and Magic Leap headsets.
• Led design of Reality Port, a modular VR Experience Controller and integrated LMS now in use at the NC Zoological Park’s Expedition Africa VR.
• Cyberthreat (Steam, 2016) – level-designed a sandbox FPS on a $35K budget and 12-week cycle that earned 4x its investment; created motion mechanics for motion-sensitive players and one of the first in-game selfie cams with recording and publishing.

• Conceptualized, designed, and produced the children's gaming title Whose Toes are Those? Released on iOS and Android with over 340,000 downloads to date.
• Manage the technical pre-production, production, and post-production processes; source talent, create design documents, produce visual look books, work with internal and external talent to create art assets, work with the development team to bring games to market.
• Manage the build/release budgets and timelines, problem-solve with engineering, and meet milestones to launch mobile games on iOS and Android successfully.
• Produced market analysis and project road maps for new product offerings, examples include early reader ebooks, Alexa skills, and grade level suites of applications.

• Level designed a Sandbox FPS game.
• $35,000 total budget, 12-week development cycle, earned three times the investment.
• Engaged in research to understand motion sensitivity.
• Defined requirements with the dev team to create motion mechanics for the extremely motion-sensitive and managed the QA testing.
• Produced design documentation for a multi-player version for the location-based entertainment market.
• Led the design process creating in-game innovations: executed one of the first Selfie Cams with recording and publishing functions, and in-game point of sale merchandising.

• Work with clients and strategic partners to define this comprehensive Experience Controller and integrated LMS.
• Prioritize the functionality roll-out tailored for distinct markets. Live tests occurred in LBE shared space shared experiences, non-profit educational programming, and corporate training.
• Produced market analysis and growth projections based on business verticals.
• Currently in use at the NC Zoological Park Expedition Africa VR.

• Created and designed a single-player action narrative with a focus on replayability.
• Produced game design documentation, level design documentation, project needs, and budget.
• As Interaction designer defined:
  • Nod mechanic for advancing narrative choices
  • Arm Cycling as a movement mechanic
  • Visual/auditory protocol designed to guide user attention in a 3D environment.
• Adapted the story and wrote three individual character game scripts with looping narrative decision trees for each playable character.

• Bachelor of Arts: English Literature
• Minor in Studio Art

• University of North Carolina School of the Arts Dance Costume Shop Costumer
• Camel City Screenwriters & NC Screenwriters, member
• New Ventures Challenge, Business Accelerator and pre-seed funding, May 2016

• ECGC 2018, Speaker – Topic: Diversity in Technology & Entrepreneurship, April 2018
• Triad Developer Conference, Speaker, March 2018
• Tech Slam N Eggs, Live Demo of VR software application, March 2018
• Winston-Salem Chamber of Commerce Tech Briefing 2016, Speaker, December 2016
• Triad Startup Weekend Winston-Salem, Keynote address, November 2016
• New Ventures Challenge 2016 Demo Day Pitch & Audience Favorite Startup Prize, August 2016

• Unity
• Unreal Engine 4
• Shotgun
• Final Draft
• Writers Duet
• Adobe Suite
• Trello
• Asana
• Canva
• Blender
• Maya